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Overview: Swiss America Trading Corporation (Swiss America) is a precious metals brokerage. It was founded in 1982 by Craig R. Smith out of his bedroom in Phoenix, and is now one of the more established firms in the industry. (Updated: ) Editor’s
reflects the opinions of PCGS’s coin price experts with respect to indexes developed by PCGS for specific coin categories. Particular coins being offered for sale may not have been included within particular indexes, and if included, may not
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Swiss America, found online at SwissAmerica.com, is a company that says their goal is help advise and guide their customers toward the best possibilities for precious metal coin investment.
HOW TO START SALES CALLS THAT SELL
After small talk, say:
—So, Joe, mind if I share with you my goal for this call?
—Go ahead…
—My goal is to figure out together if there’s fit between my company and yours. To do so, I’ll ask you some questions